Online Video

TV advertising is becoming more complicated. At the same time, TV ad buying and selling needs to become much simpler.

You may know PokemonGo. But if Niantic has its way, Pokemon chasing will become a gateway to Campfire, a platform

SAN JUAN, Puerto Rico – Television historically has provided one of the best ways for major brands to reach a

SAN JUAN, PR — Fred Godfrey knows marketers want tangible results – he just thinks the advertising industry needs to

As gaming becomes more of a prominent ad vehicle, the list of examples of brands going big continues to grow.

SAN JUAN, Puerto Rico – Media companies this year are teaming up a bigger variety of audience measurement providers as

SAN JUAN, Puerto Rico – Regular viewers of television can be forgiven for being annoyed when they are shown the

SAN JUAN, PR — T-Mobile Advertising Solutions has built an ad offering that uses GPS and other data to deliver

Mobile games are often ripe for programmatic advertising. But the mobile ad space has been rocked over the past few

SAN JUAN, Puerto Rico – In a media world known for being fragmented, companies are finally starting to work together